Birgie Art in Time is a watchmaking brand based in Germany, with representatives in different parts of the world. We are a new brand in the process of emerging into the world of high watchmaking with artistic emphasis as our primary goal.
We aren’t commissioners of artists, we are the artists themselves. Birgie is a group of artists and scholars came together to take on the challenge of expressing micro art in the world of haute horlogerie. Our academical background, as well as our experience in design and jewelry, is our guide.
We don’t sell in boutiques as our works are not made for retail display like any other product. They are introduced to select individuals that share a passion for artistic taste and delivered without deliberation if a match is found.
We hope to provide our clientele the privilege of carrying an invaluable art piece on their wrist that normally would be stationed in an exhibition. Our timepieces are not only aesthetically pleasing works, but also designed specifically to reflect the artistic solicitude of the wearer. What sets our works apart is the distinction from the serial production by combining traditional methods with the contemporary techniques.
Micro-art is meticulously applied by hand onto the case of the timepiece. The dial, the case flanks and the crown top become the canvas for this process, which are afterwards coated with a protective layer. Our confidence in condensing a complete masterpiece into a small area is such that we employ a magnifier alongside the timepiece shipped.
The story of the artist to decide upon the composition combines together with the story of the work as it manifests through the process of creation and the individual experience of the person who adopts a mutual taste in the artistic sophistication to make up a grand narrative to live through as the protagonist. The elegance in this process provides an in-depth passion and soulful integrity as opposed to being a cold and distant brand. We value merit in our environment and the distinguished individuals that we work with.
In pursuit of personal stories we seek to deliver the perfect set of components in order to compose the best artistic experience.
Our Vision
Our aim is to achieve a distinguished position as a brand of artistic quality in the world of haute horlogerie, which we are deeply passionate about. As the products started to reach levels that are more accessible, watch enthusiasts directed their focus to pieces that are more authentic and sophisticated. We seek to respond to that need through connecting with those seekers on a common ground of relatability. We recognize such a gap in the world of high watchmaking and aim to fulfil that desire. What were once unique designs became common through the advancement of serial production and technology. Our goal is to bring an artistic approach to the trade and carry the world of high watchmaking into something that can progress beyond valuation. Contributing to art, carrying it into the future and creating ateliers to employ enthusiastic artists whom we can work together with are some of our goals. At the same time we seek to provide opportunity for the young potential artists of the current residents of Birgi, the historical town which makes up our roots.
Dynamic, Innovative, Facing Future, For People, Young, Evolving, Progressive, Creative Authentic, Visionary,Unique, Independent, Encompassing, Passionate Responsibility, Dependability, Integrality, Virtuous Unity, Tradition, Elegance Mystic, Soulful Artistic The most important thing to us are the values that we start out with. These values reveal us which methods to follow. Methods provide us with responsibility, and through working with responsibility it guides us to sharpen up through our progression. That results with our true merits and finally allows us to reach our ultimate goal. This is how our values are a reverse pyramid, as none of our values can be stepped on in order to reach for a goal in the next phase. Afterall, the ultimate goal that we are trying to reach, is the final quest which shoulder all our values in the first place.